Branding agency in Delhi NCR building identities customers recognise
An identity your team can apply consistently across a website, a tender document and a factory signboard, long after the launch presentation.
I lead a branding agency in Delhi NCR that helps businesses define how their brand looks and communicates. Work with me, Ratna Deep Verma, and my team on logos, colour, typography and messaging, then apply them across your website and sales material. I am based in Delhi NCR and stay your point of contact throughout.
What do you get from a branding project?
Files your team can use, not a presentation that sits in a folder.
Identity system
Logo in the formats you will actually need, colour values for screen and print, and a typeface pairing with rules for when each is used.
Messaging
What the company says about itself in one line, one paragraph and one page, so the website, the deck and the tender response agree with each other.
Guidelines your staff can follow
A short document showing correct and incorrect use. Short enough that a sales executive will actually read it before making a slide.
Applied templates
The identity built into the things you produce weekly: presentation template, letterhead, social formats, product sheets.
When is a rebrand worth the money?
Branding is expensive to redo, so the timing matters more than the trend.
The company changed, the identity did not
You sell to different buyers, or in different sectors, than when the logo was made. The identity now describes a business that no longer exists.
Nothing matches anything
Every department has made its own version. Fixing the system costs less than continuing to produce material that looks like four companies.
You are about to build a website
Doing identity first means the site gets built once. Doing it after usually means paying to rebuild pages that were just finished.
Questions about branding
What does a branding agency in Delhi NCR deliver?
A branding project delivers a logo system, colour and typography specifications, written messaging, usage guidelines and applied templates. My team and I deliver these as working files your team owns, along with a short guideline document staff can follow without a designer present.
How long does a branding project take?
Duration depends on how many applications are in scope and how many approvers are involved. Approval rounds, not design time, are usually what extends a brand project. Timelines and review points are agreed before work begins.
Who designs the brand identity?
The brand work is handled by the OakyWeb team of 30 people, with Ratna Deep Verma as your point of contact.
Can you do branding and the website together?
Yes. Both services are handled by the same team of 30 people, so the site is built from the identity rather than fitted to it afterwards, and there is no coordination between two vendors.
Thinking about a rebrand?
Tell me what changed in the business. That is usually a better starting point than what you dislike about the logo.